Skip to content
KIDLY
New In Sale KIDLY Label Ideas
Trending
  • Little Dutch
  • Kitchen
  • Wellies
  • Tonies
popular products
Jelly Shoe - Matcha Jelly Shoe - Matcha Jelly Shoe - Matcha
Jelly Shoe - Matcha Jelly Shoe - Matcha Jelly Shoe - Matcha
    SALE
    KIDLY Label

    Jelly Shoe - Matcha

    £Regular price £16 £6

    Colourblock Towelling Poncho - Pale Blue Mix Colourblock Towelling Poncho - Pale Blue Mix Colourblock Towelling Poncho - Pale Blue Mix
    Colourblock Towelling Poncho - Pale Blue Mix Colourblock Towelling Poncho - Pale Blue Mix Colourblock Towelling Poncho - Pale Blue Mix
      SALE
      KIDLY Label

      Colourblock Towelling Poncho - Pale Blue Mix

      £Regular price £25 £10

      Mesh Beach Shoes - Sea Blue Mesh Beach Shoes - Sea Blue Mesh Beach Shoes - Sea Blue
      Mesh Beach Shoes - Sea Blue Mesh Beach Shoes - Sea Blue Mesh Beach Shoes - Sea Blue
        SALE
        KIDLY Label

        Mesh Beach Shoes - Sea Blue

        £Regular price £16 £6

        Recycled Swim Shorts - Sunshine Print Recycled Swim Shorts - Sunshine Print Recycled Swim Shorts - Sunshine Print
        Recycled Swim Shorts - Sunshine Print Recycled Swim Shorts - Sunshine Print Recycled Swim Shorts - Sunshine Print
          SALE
          KIDLY Label

          Recycled Swim Shorts - Sunshine Print

          £Regular price £16 £11.50

          .
          Welcome to KIDLY Things for kids you’ll love too
          • Sign In
          • Sign out
          • About Us
          • Delivery & Returns
          • Help & Contact

            • See What's New

              • New In
              • Up to 70% off Everything

            • Get Inspired

              • Bestsellers
              • Back in Stock
              • Gifts by Type
              • Gifts by Age
              • Gifts by Price
              • New Reactions
              • What's Trending

            • KIDLY Label

              • Everything
              • Outerwear
              • Daywear
              • Denim
              • Shoes & Boots
              • Sleepwear
              • Feeding & Dining

            • Eco Shop

              • Certified Organic
              • Reduce & Reuse
              • Conscious Companies
              • Plastic-Free Swaps
              • Recycled Materials
              • Sustainable Gifts
            Shop all

            • Up to 70% off Everything

              • All Sale
              • KIDLY Label
              • Clothes & Accessories
              • Outerwear & Shoes
              • Toys
              • Cameras
              • Home
              • £10 & Under
            Shop all

            • Gifts by Type

              • Little Gifts
              • Big Gifts
              • Bestselling Gifts
              • Mini Creatives
              • Mini Adventurers
              • STEM Gifts
              • Gift Sets & Keepsakes
              • Sustainable Gifts
              • Baby Shower Gifts

            • Gifts by Age

              • New Baby Gifts
              • Gifts for 1 Year Olds
              • Gifts for 2 Year Olds
              • Gifts for 3 Year Olds
              • Gifts for 4 Year Olds
              • Gifts for 5 Year Olds

            • Gifts by Price

              • £10 & Under
              • £10 - £20
              • £20 - £30
              • £30 - £50
              • £50 - £75
              • £75 & Over

            • Toy Finder

              • Toys for Newborns
              • Toys for 1 Year Olds
              • Toys for 2 Year Olds
              • Toys for 3 Year Olds
              • Toys for 4 Year Olds
              • Toys for 5 Year Olds
              • Bestselling Toys
            Shop all

            • Clothes

              • Knitwear & Fleeces
              • Hoodies & Sweatshirts
              • Tops, Tees & Shirts
              • Dresses & Skirts
              • Joggers & Leggings
              • Jeans & Trousers
              • Babygrows & Bodysuits

            • Footwear

              • Shoes & Trainers
              • Wellies & Rain Boots
              • Slippers & Booties
              • Jelly Shoes & Sandals

            • Outerwear

              • Waterproof Jackets & Trousers
              • Puddlesuits & Snowsuits
              • Jackets, Coats & Gilets

            • Underwear & Nightwear

              • Sleepsuits
              • Pyjamas
              • Dressing Gowns

            • Swimwear

              • Swimming Costumes & Swimsuits
              • Rash Vests & Swim Shorts

            • Accessories

              • Hats, Scarves & Gloves
              • Socks & Tights
              • Hair Clips & Accessories
              • Ear Muffs & Defenders
              • Umbrellas
              • Handbags
            Shop all

            • Baby Toys

              • Soft Toys
              • Comforters
              • Cot Toys & Musical Pulls
              • Car Seat & Pram Toys
              • Rattles & Squeakers
              • Play Gyms & Play Mats
              • Teething Toys

            • Activity Toys

              • Sorters & Stackers
              • Walkers & Entertainers
              • Ride Ons
              • Musical Toys
              • Building Toys & Blocks
              • Bath Toys & Books
              • Wooden Toys
              • Cameras, Karaoke & Tech

            • Educational Toys

              • Sensory Toys
              • Montessori Toys
              • Open Ended Play Toys
              • Games
              • Puzzles
              • STEM Toys

            • Outdoor Play

              • Garden Toys & Games
              • Play Tents & Den Kits
              • Sand & Water Play

            • Pretend Play

              • Role Play & Pretend Jobs
              • Play Kitchens & Food
              • Costumes & Dress-Up
              • Dolls Houses
              • Dolls & Accessories
              • Play Vehicles
            Shop all

            • Bikes, Trikes & Scooters

              • Balance Bikes & Trikes
              • Kids Scooters
              • Bike Helmets & Accessories

            • Books

              • Topic & Story Books
              • Flash Cards
              • Audio Books & Players
              • Activity & Sticker Books

            • Arts & Craft

              • Paints, Pens & Crayons
              • Blackboards & Easels
              • Craft Kits
              • Tabards & Aprons

            • Swim Equipment

              • Swim Floats & Armbands
              • Paddling Pools
              • Swim Towels & Ponchos
            Shop all

            • Mealtime

              • Highchairs & Booster Seats
              • Sippy Cups
              • Tableware
              • Bibs & Muslins
              • Baby Food Storage

            • Bathroom

              • Dummies & Dummy Clips
              • Baby Changing
              • Bath Towels & Washcloths
              • Step Stools & Potties

            • Nursery & Bedroom

              • Sleeping Bags & Blankets
              • Play Furniture
              • Teepees, Tents & Tunnels
              • Nightlights & Mobiles
              • Nursery Decor
              • Toy & Essentials Storage
            Shop all

            • Day Nursery & Pre-School

              • Backpacks
              • Stationery & Pencil Cases
              • Water Bottles
              • Lunch & Snack Boxes

            • Holiday & Travel Gear

              • Bags & Suitcases
              • Travel Essentials
              • Car & Stroller Accessories
              • Travel Cots & Playpens
            Shop all

            • Shop By Stage

              • From Birth
              • From 3-6 Months
              • From 12 Months
              • From 18 Months

            • Baby Gifts & Toys

              • New Baby Gifts
              • Gifts for 1 Year Olds
              • Gifts for 2 Year Olds
              • Toys for 1 year olds
              • Toys for 2 Year Olds

            • Baby Brands You'll Love

              • Mori Sleepwear
              • Kaloo Soft Toys & Gifts
              • Jellycat Soft Toys
              • Done by Deer Baby Essentials
            Shop all

            • All Things by Age

              • From 2 Years
              • From 3 Years
              • From 4 Years
              • From 5+ Years

            • Gifts & Toys for Kids

              • Gifts for 3 Year Olds
              • Gifts for 4 Year Olds
              • Gifts for 5 Year Olds
              • Toys for 3 Year Olds
              • Toys for 4 Year Olds
              • Toys for 5 Year Olds

            • Kids Brands You'll Love

              • Scoot & Ride Scooters
              • Cleverclixx Magnetic Tiles
              • Lalarma Karaoke Sets
              • Hoppstar Kids Cameras
              • Wobbel Boards
              • MOES Open Ended Play
            Shop all

            • Featured Brands

              • All - Brands A-Z
              • Exclusive - KIDLY Label
              • New - Cleverclixx
              • New - Frugi
              • New - Kaloo
              • New - Mori
              • New - Moes
              • New - Cloud B Nightlights
              • Popular - Little Dutch
              • Popular - Janod
              • Popular - Liewood
              • Popular - Scoot & Ride

            • Brands A-F

              • A Little Lovely Company
              • Aykasa
              • Banwood
              • BANZ
              • Bumbo
              • Classic World
              • Cleverclixx
              • CoConuts
              • Crocodile Creek
              • Cloud B
              • Djeco
              • Done By Deer
              • Floss & Rock
              • FRIGG
              • Frugi

            • Brands G-J

              • Globber
              • Hape
              • Happy Little Doers
              • Hauck
              • Hoppstar
              • Jabadabado
              • Janod
              • Jellycat
              • Jo & Nic's Crinkly Cloth Books

            • Brands K-L

              • Kaloo
              • Kaos
              • Kid's Concept
              • KIDLY Label
              • Kitpas
              • Konges Slojd
              • Lalarma
              • Lassig
              • Little Green Radicals
              • Liewood
              • Little Dutch
              • Lilliputiens
              • Little Lions Den

            • Brands M-P

              • Mama Shack
              • Meri Meri
              • Mimi & Lula
              • Moulin Roty
              • MORI
              • MOES
              • Mr Maria
              • Muddy Puddles
              • My Carry Potty
              • Oli & Carol
              • Ooly
              • OYOY
              • Pellianni
              • Petit Collage

            • Brands S-Z

              • Scoot & Ride
              • Scrollino
              • SmartMax
              • Sticky Lemon
              • Sunnylife
              • Tender Leaf Toys
              • The Den Kit Company
              • Threadbear
              • Tonies
              • TP Toys
              • Triclimb
              • TRYBIKE
              • Vilac
              • Wheat
              • Wobbel
              • Wigiwama
            Shop all
          Sale New In

          Login Page

          Betsy (age 2) jumping in our KIDLY Label Denim Pocket Dress Betsy (age 2) jumping in our KIDLY Label Denim Pocket Dress Betsy (age 2) jumping in our KIDLY Label Denim Pocket Dress
          We've sent you an email with a link to update your password.

          Log in

          Hey, welcome back

          Show
          Hide
          Forgot password?

          Not registered yet? Sign up

          Reset your password

          We'll email you a link to create a new password

          Remember your password? Log in

          Recently Viewed

          Back to top

          Join the KIDLY family

          Sign up to our emails to be the first to hear about newness & offers.

          Thanks for signing up, we'll be in touch soon!

          Something went wrong, please try again!
          Ask us anything.
          We're here to help
          Get in touch ➝
          Free returns.
          365 days to decide.
          Find out more ➝
          About Us
          • Our Story
          • KIDLY Label
          • Going Green
          • Brands A-Z
          Info
          • Delivery & Returns
          • Help & Contact
          • Ideas
          Join us
          • Facebook
          • Instagram
          • TikTok
          Reviews
          Shipping elsewhere?
          Select your delivery country below.
          • Ireland - EUR (€)
          • United Kingdom - GBP (£)
          • United States - USD ($)
          Privacy Policy Terms & Conditions
          ©2026 KIDLY Ltd
          Visa Mastercard American Express PayPal Shop Pay Klarna Clearpay